Retail rates are non-commisionable.

Local classified rates are not subject to agency commission except in classifications 206-258.

The advertiser agrees that bills shall be rendered by Publisher monthly as advertising is published and shall be payable in full by the 20th of the month following publication. Tearsheets of advertisements are provided but lack thereof does not constitute a basis for non-payment. Publisher may require cash with copy at any time in the absence of credit information satisfactory to Publisher. Advertiser shall pay attorneys’ fees expended by Publisher to collect amounts due on unpaid bills. Advertiser agrees that this agreement will be governed by Alabama law and the legal venue to settle all disputes is Jefferson County, Alabama.

The Publisher reserves the right to change the contract rate with a 30 days’ written notice, in which event the advertiser may cancel the agreement without penalty as of the date on which the new rates become effective by giving at least 30 days prior written notice provided a pro-rata share of the advertising space contracted for has been run and paid.

Reader style advertisements must have the word “advertisement” at the top of the advertisement or be followed with “Adv.” set one line bold caps and lower case.

Publisher reserves the right to reject or cancel any advertisement at any time. All advertisements must be as many inches deep as columns wide.

Publisher reserves the right to classify ads under their proper headings and to revise and reject when deemed necessary.

The Advertiser and Agency agree to protect, indemnify and hold harmless The Birmingham News against any and all liability, loss and expense (including counsel fees) arising out of the publication of the Advertiser’s advertisements. It is further agreed that if, during the life of any contract, there shall be imposed upon The Birmingham News Company, or any of its officers or agents, by any lawful authority, any tax for the publication of the advertising herein contracted for, whether such tax is upon linage or per inch basis, or upon gross receipts or upon any other basis, that the advertiser will pay, as the same becomes due, any such tax that may be levied upon the advertising herein contracted for, or his or its proportion of any tax levied upon gross receipts from advertising or gross receipts, which include advertising, or any such tax levied upon any other basis, such proportion to be the proportion which the advertising constitutes.

Notice of any errors must be given in time for correction before the second insertion of any ad running more than once; otherwise, no claim for credit will be honored. The Birmingham News Company does not guarantee the position of advertisements and accepts no liability when position requests are not honored. All ads submitted past the deadline to receive proof, (No Proof Ads) will run at the advertiser’s risk.

The Publisher will not be liable for any error in any advertisement published unless a proof of such advertisement is submitted to the advertiser and returned to the Publisher’s office with such error or correction noted in writing thereon, and in that case, if any error so noted is not corrected by the Publisher, the liability shall not exceed the cost of the space actually occupied by item in which error is made.

Position Not Guaranteed.

Any advertisement that might be considered misleading, fraudulent, illegal, unfair, suggestive or in bad taste will not knowingly be accepted.

Every classified advertisement should constitute a clear statement of a bona fide offer, proposition or announcement made in good faith.

Classified advertisements are to be properly indexed and arranged alphabetically under all classifications by the first two words which should be the kind of service, goods, or property as specified by the classification. Requests for adjustments must be made within 30 days.

Complete display advertising copy must be furnished 48 hours in advance of publication to obtain insertion in all editions.